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Who We Are

We’re an agency, a firm, a shop, and a consultancy. We wake up in the morning to solve problems and go to sleep at night to let things percolate. Our clients ask questions like “how?” and “why?” and “who?” And say things like “make it sharp” and “make it effective.” And then we respond with simple answers, action items, measurable results, beauty, creativity, and brilliance. Simply put, we help businesses solve strategic and creative challenges.

What We Do Branding, Strategy, Advertising, Digital, Social, Experiential, Product Development

We Build Stronger Brands. Above all, brands are rooted in experience. Every interaction is an opportunity to develop interest, trust, and loyalty. Brand identities, websites, environmental design—they’re not just deliverables. They’re the tools we use to build stronger brands.

We Make Things People Love. Everything we do is based on deep consumer insights and market strategy, but ultimately, it’s about simplicity, clarity, and authenticity. We live in a busy world, and consumers have more choices than ever—making noise is no longer a solution. Our work is engaging, useful, and beautiful.

Daren Bascome

Under Daren’s leadership, Proverb has grown into a highly sought-after partner of innovative and visionary companies seeking to achieve market strength. A native Bermudian who cut his teeth in exhibit design, Bascome set out in 1997 to form a new kind of branding firm—one that would break down the barriers of traditional client-agency relationships. His work has won numerous awards and drawn the attention of international media outlets. Daren has served in various capacities for the Museum of Fine Arts, Massachusetts College of Art and Design, and Jose Mateo Ballet Theatre, among others.

Chris Needham

Christine Needham’s holistic, hands-on leadership has cultivated some of Proverb’s most productive and long-term client relationships. As a designer, Needham has worked on upwards of 60 accounts since launching her own studio in 1992, winning the recognition of Graphis, Print, and Communication Arts along the way. She is a graduate of Boston University, the Austro American Institute of Vienna, and Parsons School of Design.

Headquarters

Phone

Phone: +1 617 266 0965
Fax: +1 617 507 0535

Email

info@thetruthmadesimple.com

Address

543 Albany Street
Boston, MA 02118
USA

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